Reinhard Prügl
Reinhard Prügl is full professor and academic director of FIF@Zeppelin University, Lake Constance, Germany. His overall research interest is focused on management and strategy in the context of family firms, particularly marketing, innovation, and the perspective of the next generation in enterprising families. His work has been published in renowned journals such as for example […]
Laura Bechthold
Laura Bechthold is postdoctoral researcher at the Friedrichshafen Institute for Family Entrepreneurship (FIF) at Zeppelin University. Before joining FIF, she pursued a PhD at Ludwig-Maximilians-University (LMU) Munich and was part of the entrepreneurship research group of Prof. Dietmar Harhoff at the Max Planck Institute for Innovation and Competition. Her research interests are related to the […]
Maximilian Lude
Maximilian Lude is Professor for Innovation & Strategy at Tomorrow University of Applied Sciences. Concurrently he is Managing Partner at Philoneos GmbH, a marketing and innovation office for family businesses located in Munich (GER). He studied Management and Economics at Zeppelin University and Copenhagen Business School. His dissertation was on the perception of family firms, […]
Massimo Baù
Jönköping International Business School (JIBS), Sweden
